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A brand new chart shared with knowledge from the GSD and GfK has excellent news for retailers: Regardless of what it looks like, customers nonetheless buy many bodily video games. The bulk are digital purchases, however breaking down the numbers of the highest 20 sellers of final 12 months reveals some encouraging data.
EA Sports activities FC 24, 2023’s prime vendor, had a digital/bodily cut up of 67%/33%, whereas Hogwarts Legacy, the second best-seller, had a cut up of 56%/44%. Sure, bodily gross sales won’t ever be what they had been two generations in the past, however in an online-focused world, having practically half of all gross sales for a title be bodily continues to be a actuality.
Name of Obligation: Fashionable Warfare 3, with a 69%/31% cut up, was extra online-focused, whereas Grand Theft Auto 5, which has spanned a number of console generations, had a extra extreme cut up of 71%/29%. Essentially the most bodily pleasant launch of the 12 months within the prime 5 was Sony’s Spider-Man 2, with 46%/54%.
Go decrease on the checklist, and one other Sony title beats Spider-Man 2, God of Battle: Ragnarök. The PlayStation unique offered 24% of its copies in 2023 digitally, with a powerful 76% bodily. The one recreation with a greater cut up is Microsoft’s Minecraft, at 20%/80%, however that comes with a caveat.
Nintendo doesn’t share digital knowledge, so the gross sales data for Minecraft, a significant vendor on the Nintendo Swap, LEGO Star Wars: The Skywalker Saga, The Legend of Zelda: Tears of the Kingdom, Tremendous Mario Surprise, and Mario Kart 8 Deluxe are incomplete.
Taking Nintendo’s titles out of the image nonetheless leaves a powerful 38% of the highest 20 sellers of 2023 had been offered bodily. As corporations dispose of bodily media, the demand nonetheless stays robust.
That is nice information going into 2024, as customers are beginning to push again towards the digital future and embracing bodily copies. As corporations dispose of bodily media, the demand solely grows stronger.
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